PinnedIbrahim ElawadiThe dawn of the Post-Cookie Era: Thoughts on the Future of Web AnalyticsThis is a recap of my talk in MeasureCamp UK.10 min read·Jan 20, 2021----
Ibrahim ElawadiFooled by RandomnessFooled by Randomness is a thought-provoking investigation of probability, uncertainty and human limitations. As the title suggests, the…4 min read·Nov 29, 2021----
Ibrahim ElawadiMeasure What MattersMeasure What Matters is a book about setting Objectives and Key Results (OKRs for short) by John Doerr. It is also a book about stories…7 min read·Jan 31, 2021--1--1
Ibrahim ElawadiinPlanet 4Tracking global KPIs in Planet 4How to properly extract relevant performance data. And learn from them.13 min read·Aug 1, 2017--4--4